Huupe shifts from reactive to proactive communication with Aligator’s unified and real-time feed.
Challenge
Huupe’s existing tools pulled irrelevant, cluttered data and missed key trends. Without accurate, real-time insights, their team struggled to track mentions, predict shifts, and adjust strategies effectively.
Solution
We implemented Aligator as huupe’s central media monitoring and intelligence solution, giving their teams one intuitive dashboard to track, analyze, and respond to brand mentions across platforms.
Approach & Key Features
Dashboard
We designed a dashboard that provides key insights at a glance. Perfect for busy teams looking for daily check-ins.
Real-time unified feed
We centralized all their mentions from digital and social media into one unified feed with easy filtering.
Arabic Sentiment Analysis
We trained an AI model to deliver accurate sentiment and predictive insights to guide strategy in real time.
Results
Accurate Insights
Trusted sentiment and trend analysis replaced cluttered data.
Proactive Strategy
Predictive insights enabled faster response to audience shifts.
Smarter Decisions
Real-time dashboards guided PR, marketing, and digital strategies with clarity.
“Aligator gave us global visibility and unmatched sentiment accuracy in the Middle East. It turns complex data into clear, strategic insight.”
